The journal / blog
Local SEO, AI search, and automation blog
Plain-English guides for business owners who want to understand what's changing in search and AI, and what to do about it.
What your Google Business Profile categories actually do
Why your primary category matters, how to choose secondary ones, and common mistakes to avoid.
Read articleHelping AI assistants describe your business accurately
The consistency checks and content changes that make your information easier for AI tools to understand.
Read articleFive follow-up automations every service business can set up
From missed-call text-backs to review requests, simple workflows that save hours each week.
Read articleNot sure where to start? Start with a conversation.
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